Lorem Ipsum
- Choose the unit: words, sentences, paragraphs or characters.
- Enter the amount, within the minimum and maximum shown.
- Pick the vocabulary: classic Lorem, Cicero, Hipster or Portuguese.
- Hit regenerate for a fresh variation with the same settings.
- Classic Lorem — the traditional text starting with "Lorem ipsum dolor sit amet", used in typography since the 1960s.
- Cicero — passages from the Latin original that Lorem derives from, starting at "Neque porro quisquam". More varied than the classic.
- Hipster — English vocabulary with contemporary jargon. Useful when the placeholder cannot look like Latin.
- Portuguese — Portuguese words, for when the layout needs to show the real density and accents of the target language.
Lorem ipsum comes from a garbled passage of Cicero’s "De finibus bonorum et malorum", written in 45 BC. Typographers adopted it as a type specimen because its letter distribution resembles that of real European text.
The reason not to use real copy is practical: readable content steals attention from whoever is reviewing the layout. Faced with words they understand, reviewers start reading and commenting on the text instead of the spacing, the type weight and the rhythm of the page.
Meaningless text returns the focus to form — which is exactly what a draft is meant to be judged on.
For layouts in Portuguese or Spanish, the real language vocabulary is the better choice. Latin has no accents or cedillas, so it never shows how the text will behave with "ção", "ã" or "ñ" — nor the effect on line height.
Average word length also varies by language. German and Portuguese produce longer words than Latin, and a layout approved with Lorem can break once the real content arrives.
The classic caution: never let Lorem ipsum reach production. Search engines will index the page with that text, and it is one of the most visible mistakes a site can make.
Frequently asked questions
Not as it stands. It is a garbled fragment of a Cicero text about the nature of good and evil, with words clipped and altered until the meaning was lost.
Because readable content pulls attention away from the layout. Reviewers start reading and giving feedback on the words instead of judging spacing, typography and hierarchy.
If the finished site is in Portuguese, yes. Latin shows neither the effect of accents nor the real word length, and both affect the layout.
If it survives onto a published page, yes — the page gets indexed with meaningless content of no value to searchers. In a draft environment it has no effect at all.
No. Words are drawn from the vocabulary at random on every run, so clicking again produces a different variation with the same settings.